In the Past Month
of Australians
1
%
Aged 18-34, and
Of Australians
1
%
Aged 35 – 54
Listened to a podcast
Is Your Brand
Part of the Conversation?
Don’t Get Left Behind
Podcasting done correctly gives you an opportunity to connect with new audiences, and build loyalty around your brand.
Are more willing to consider a brand that they heard in a podcast
1
%
WOULD BE LIKELY TO PURCHASE A PRODUCT OR SERVICE THEY HEARD ADVERTISED IN A PODCAST
1
%
WOULD LISTEN TO A PODCAST ABOUT THEIR FAVOURITE BRAND OR PRODUCT
1
%
Data from Sounds Profitable and Triton
Audio should be an integral part of any successful business strategy
Connect
With potential customers
Share
Your brand's story
Simplify
Internal communications